How is calculated the “Average rating per month” KPI? (Brand Dashboard)

The average rating per month is important because it allows you to track and evaluate customer performance and satisfaction over a given period, revealing trends and identifying moments of growth or stagnation.

Find the average rating per month from the left sidebar menu: Statistics > Brand Reviews

You will find this indicator labeled as Average Rating per Month:

The calculation formula is as follows: sum of ratings for the month / total number of reviews collected in the month.

This indicator is not affected by the date selector at the top of the dashboard.

Each indicator on this dashboard can be downloaded in PNG or CSV format.

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